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Back to Basics® Fortifying Vanilla Plum Shampoo   Senses are indulged as hair is treated to a beneficial blend proven to fortify weak hair. Natural proteins and detangling conditioners help increase elasticity and prevent breakage, leaving hair shiny, strong, and resilient.   Vanillas natural emollients help prevent breakage and split ends. Relieves styling stress. Plums vitamin p helps increase resistance to damage. Amino acids help improve strength and vitality. Phytantriol Reduces moisture loss from hair. Soy, Corn, Wheat Proteins contribute additional fortifying proteins. Imparts sheen to dull, damaged hair.   Available In: 11.5 ounce - 9.30                       1 Liter - 17.72     Directions: Wet hair with warm water and work into thick lather and rinse thoroughly. Repeat if necessary. For optimum results, follow with Vanilla Plum Fortifying Conditioner